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Saturday, August 29, 2026
A preacher and a soap maker went for a walk together. The soap maker said, “What good is religion? Look at all the trouble and misery in the world after thousands of years of religion. If religion is true, why should this be?”The preacher said nothing.
AUGUST LIONS CLUB RAMPS

AUGUST LIONS CLUB RAMPS

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AUGUST LIONS CLUB RAMPS

News Staff
Saturday, August 29, 2026
The Hereford Lions Club installed two ramps in August including one at 107 Ave. J (above).
QUICK RESPONSE

QUICK RESPONSE

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QUICK RESPONSE

News Staff
Saturday, August 29, 2026
Deaf Smith County Fire Departments had a busy week responding to two fires. One was a hay fire near Hereford Aug. 20 and then another was caused by lightning Tuesday evening. Dawn, Hereford and Bootleg fire departments responded to the fires. 
AMBASSADOR CALLS AT PALACE-- Deaf Smith County 4-Her Max Hedrick poses before the Royal Palace in Spain during his recent stint there as a 4-H Ambassador.

AMBASSADOR CALLS AT PALACE-- Deaf Smith County 4-Her Max Hedrick poses before the Royal Palace in Spain during his recent stint there as a 4-H Ambassador.

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HHS senior Max Hedrick spent summer time as ambassador

Jim Steiert
Saturday, August 29, 2026
What did 17-year-old Max Hedrick do with his summer?Oh, hung out with friends. Played a little B-ball. Took a few pictures.
Deaf Smith County Chamber of Commerce Member

Deaf Smith County Chamber of Commerce Member

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Deaf Smith County Chamber of Commerce Member

News Staff
Saturday, August 29, 2026
Today’s Deaf Smith County Business Spotlight is on Chika’s Tire Repair. Chika’s can be reached at (806) 240- 3620. Chika’s sells New and Used tires and repairs.
Blitz belongs to Rita Balderaz. To enter your pet in the Hereford BRAND’s Pet Pic of the Week contest visit us on Facebook and submit your picture there. Winners receive a free one year online subscription to the Hereford BRAND or some Hereford BRAND merchandise. Winners need to come by 205 E. Park Avenue to the Brand office to claim their prize.

Blitz belongs to Rita Balderaz. To enter your pet in the Hereford BRAND’s Pet Pic of the Week contest visit us on Facebook and submit your picture there. Winners receive a free one year online subscription to the Hereford BRAND or some Hereford BRAND merchandise. Winners need to come by 205 E. Park Avenue to the Brand office to claim their prize.

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Pet Pic of the Week

News Staff
Saturday, August 29, 2026
Blitz belongs to Rita Balderaz. To enter your pet in the Hereford BRAND’s Pet Pic of the Week contest visit us on Facebook and submit your picture there. Winners receive a free one year online subscription to the Hereford BRAND or some Hereford BRAND merchandise.
Hereford’s Macy Betzen topped Canyon’s Hannah Terry 6-2, 6-1 during the Herd’s match against Canyon Wednesday and Thursday.

Hereford’s Macy Betzen topped Canyon’s Hannah Terry 6-2, 6-1 during the Herd’s match against Canyon Wednesday and Thursday.

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Whiteface of the Week

News Staff
Saturday, August 29, 2026
Hereford’s Macy Betzen topped Canyon’s Hannah Terry 6-2, 6-1 during the Herd’s match against Canyon Wednesday and Thursday.
Hereford took on Caprock at Dick Bivins Stadium in Amarillo last week for its final football scrimmage of 2026. Friday the Whitefaces travel to Borger to take on the Bulldogs. (Courtesy photo)

Hereford took on Caprock at Dick Bivins Stadium in Amarillo last week for its final football scrimmage of 2026. Friday the Whitefaces travel to Borger to take on the Bulldogs. (Courtesy photo)

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Herd kicks off season Friday in Borger

Jeff Smith
Wednesday, August 26, 2026
It is late August in Texas, and that can mean only one thing. High School football is back. For fans of the Whitefaces, this season will bring a great amount of change.
Congratulations to the Hereford Beautification Advisory Board Beauty Spots of the Month for August. Residential winner was the home of Ruben and Lupe Sanchez at 723 Baltimore (top) and Business winner was First National Bank at 403 N 25 Mile Ave. (Courtesy photos)

Congratulations to the Hereford Beautification Advisory Board Beauty Spots of the Month for August. Residential winner was the home of Ruben and Lupe Sanchez at 723 Baltimore (top) and Business winner was First National Bank at 403 N 25 Mile Ave. (Courtesy photos)

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AUGUST BEAUTY SPOTS

News Staff
Wednesday, August 26, 2026
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