HTFCU selects DEI for new branch construction

DEI, a leading design/build company specializing in banks and credit unions nationally, was selected to design and build a new branch office in Dimmitt, for Hereford Texas Federal Credit Union (HTFCU).

Headquartered in Hereford, HTFCU is adding a 2,336 square-foot new branch in Dimmitt at the intersection of US 385 and Etter Street across from First United Bank. This location will resemble the design established at the main of fice in Hereford, which incorporates their brand colors of red and white and a complimentary blue to relate back to the Texas flag.

The colors and the stylized Hereford cow logo are subtly used throughout the interior in graphics, fabrics, and even custom light fixtures. Stacked stone walls and a clerestory lobby bring the outside in. The waiting area has a residential feel that encourages members to enjoy the overall atmosphere.

This branch is expected to be open by Fall 2022. “The Hereford Texas Federal Credit’s experience with DEI was and continues to be exceptional,” says Brenda Fuentes, CEO, Hereford Texas Federal Credit Union. “The pride, care, and diligence that DEI has projects in every aspect from start to finish. I have confidently recommended them to others and will continue to do so and am excited to start the process again with our new and upcoming branch.”