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BUILDING SEARCH CHAMPS--Skills USA Building Search State Championship team members from Hereford High School included Felipe Jaquez, Karime Tellez, Luz Nahomy Rodriguez, and Alonso Castro.

BUILDING SEARCH CHAMPS--Skills USA Building Search State Championship team members from Hereford High School included Felipe Jaquez, Karime Tellez, Luz Nahomy Rodriguez, and Alonso Castro.

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Law Enforcement students win two state championships

News Staff
Saturday, April 18, 2026
Hereford High School Law Enforcement students captured two state championships and had other podium finishes at the Skills USA State Contest in Corpus Christi April 8-11, accompanied by instructor Rebecca Artho.The Felony Stop State Champions were Brandon Almaraz and Carlos Rodriguez The Building...

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HEREFORD AREA TRACK RESULTS

News Staff
Saturday, April 18, 2026
Hereford competed at Lubbock Cooper all day Thursday in the Area Track Meet. The top 4 in each event advanced to the Regional meet in two weeks May 1-2 at Plains Capital Field in Lubbock. All four competitors advanced!!Team results 8th out of 14 teams that scored with 32 points.

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County Ag Industry Day April 23

News Staff
Saturday, April 18, 2026
The Deaf Smith County AgriLife Extension Service is involved in sponsoring a County Ag Industry Day April 23.Registration and the tour will begin at 10 a.m. at Advanta Seed at 2001 East First Street in Hereford.

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Commissioners balk at awarding City of Hereford depository

News Staff
Saturday, April 18, 2026
By Jim SteiertContributing WriterDespite a clear choice of the highest interest rate made available from a local bank, a city commission short of members Angie Alonzo and Mark Collier balked at deciding which financial institution they would award the City of Hereford depository to during a regular...
Hereford ISD Spotlight By Dr. Ralph Carter Hereford ISD Superintendent

Hereford ISD Spotlight By Dr. Ralph Carter Hereford ISD Superintendent

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What if the bond fails?

News Staff
Saturday, April 18, 2026
Recently I was asked what the contingency plan is for the high school if the bond does not pass. Future steps will be discussed with the school board as to whether or not we try to continue to pursue a future bond project.
WHITEFACE OF THE WEEK

WHITEFACE OF THE WEEK

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WHITEFACE OF THE WEEK

News Staff
Saturday, April 18, 2026
Hereford High School Softball Team member Lexi Vallejo was chosen as Whiteface of the Week for hitting a home run against Perryton this week.
Apollo belongs to Monica Alvarez. To enter your pet in the Hereford BRAND’s Pet Pic of the Week contest visit us on Facebook and submit your picture there. Winners receive a free one year online subscription to the Hereford BRAND or some Hereford BRAND merchandise. Winners need to come by 200 E. Park Avenue to the Brand office to claim their prize.

Apollo belongs to Monica Alvarez. To enter your pet in the Hereford BRAND’s Pet Pic of the Week contest visit us on Facebook and submit your picture there. Winners receive a free one year online subscription to the Hereford BRAND or some Hereford BRAND merchandise. Winners need to come by 200 E. Park Avenue to the Brand office to claim their prize.

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Pet Pic of the Week

News Staff
Saturday, April 18, 2026
Pet Pic of the Week
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