Hereford Brand

La Madre Mia held their February 26 meeting at Cafe Yahweh at FBC. Pictured are hostesses and program presenters: (left to right) Renee Zinser, Becca Artho, Macy Betzen and Mary Ann O’Rear. Photo By Angela Blackmon

La Madre Mia held their February 26 meeting at Cafe Yahweh at FBC. Pictured are hostesses and program presenters: (left to right) Renee Zinser, Becca Artho, Macy Betzen and Mary Ann O’Rear. Photo By Angela Blackmon

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La Madre Mia Study Club hears presentation on Hereford CTE

News Staff
Saturday, March 7, 2026
La Madre Mia Study Club met at Cafe Yahweh at the Hereford First Baptist Church for their February 26 meeting with Renee Zinser and Mary Ann O’Rear co-hosting.

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Incumbents carry many races in local March 3 Primary

Jim Steiert
Saturday, March 7, 2026
Call it an occasion mostly for local incumbents given the results from primary voting in the March 3 Republican and Democratic primaries in Deaf Smith County.Tallies from Election Day and what seemed like busy early voting showed that only 2,198 registered voters hit the polls in Deaf Smith County.
ELECTION NIGHT TRADITION

ELECTION NIGHT TRADITION

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ELECTION NIGHT TRADITION

News Staff
Saturday, March 7, 2026
In keeping with tradition, the Hereford Lions Club hosted its annual pancake supper on Election Day Tuesday. More than 400 people were served pancakes and sausage while helping the Lions Club raise funds towards its many local community projects.
HISD FCCLA Students Shine at Regional Competition in Abilene

HISD FCCLA Students Shine at Regional Competition in Abilene

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HISD FCCLA Students Shine at Regional Competition in Abilene

News Staff
Saturday, March 7, 2026
This past weekend, the Hereford ISD FCCLA chapter traveled to Abilene to compete against other FCCLA chapters from across the region in a variety of leadership and career focused events.
Whiteface of the Week

Whiteface of the Week

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Whiteface of the Week

News Staff
Saturday, March 7, 2026
Hereford High School junior Pete Van Adrichem showed his drone trailer at the San Antonio Stock Show last week.
Teddy and Lola belong to Vanessa Gonzalez. To enter your pet in the Hereford BRAND’s Pet Pic of the Week contest visit us on Facebook and submit your picture there. Winners receive a free one year online subscription to the Hereford BRAND or some Hereford BRAND merchandise. Winners need to come by 205 E. Park Avenue to the Brand office to claim their prize.

Teddy and Lola belong to Vanessa Gonzalez. To enter your pet in the Hereford BRAND’s Pet Pic of the Week contest visit us on Facebook and submit your picture there. Winners receive a free one year online subscription to the Hereford BRAND or some Hereford BRAND merchandise. Winners need to come by 205 E. Park Avenue to the Brand office to claim their prize.

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Pet Pic of the Week

News Staff
Saturday, March 7, 2026
Teddy and Lola belong to Vanessa Gonzalez. To enter your pet in the Hereford BRAND’s Pet Pic of the Week contest visit us on Facebook and submit your picture there. Winners receive a free one year online subscription to the Hereford BRAND or some Hereford BRAND merchandise.
Jimmy “J.D.” Stowers

Jimmy “J.D.” Stowers

Jimmy “J.D.” Stowers

News Staff
Saturday, March 7, 2026
 1952-2026Jimmy, “J.D.” Stowers, 73, of Hereford, Texas passed away on Sunday, March 1, 2026, surrounded by his loving family.A Memorial Celebration of Life Service will be held on Saturday, March 7, 2026, at 11:00 AM at Mendez and Mullins Family Funeral Home with Kirk Sparkman officiating.
TALES OF DEAF SMITH COUNTY

TALES OF DEAF SMITH COUNTY

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TALES OF DEAF SMITH COUNTY

Carolyn Waters
Wednesday, March 4, 2026
“The true measure of an individual is how he treats a person who can do him no good”.Ann Landers March 1958The “Long Time Ago” article for 1935 in the February 27, 1958 issue of The Brand encouraged some readers to contact the city with the question “Could we do that again?
International Women’s Day: Thriving after gray divorce

International Women’s Day: Thriving after gray divorce

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Financial Focus

News Staff
Wednesday, March 4, 2026
International Women’s Day: Thriving after gray divorceMarch 8 is International Women’s Day, a time to celebrate everything women have achieved and to honor their strength and resilience. It’s also a chance to have honest conversations about real-life challenges many women face.
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